Tuesday, 21 August 2012

'When Pig's Fly' wine label,(Just Design/South Africa)



Paradigm is the realisation of the wine-maker’s personal dream of creating his own wine, and the label design highlights his passion for wine and his truly unique approach to viticulture. He has attempted a maverick blend that sets a new standard, challenging wine convention. As such, a smart and witty label portrays that all is not always as it seems; that life (and wine) has hidden layers, duality and ambiguity.


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